CAST: Zachary Gordon, Devon Bostick, Robert Capron, Steve Zahn, Rachael Harris, Peyton List, Ben Hollingsworth, Robert Capron, Michelle Harrison, Grayson Russell; DIRECTOR: David Bowers; WRITERS: Gabe Sachs, Jeff Judah, Jeff Kinney; GENRE: Comedy, Drama; RUNNING TIME: 96 minutes.
Technical Assessment: 3.5
Moral Assessment: 2.5
CINEMA Rating: For viewers age 14 and above
Diary of a Wimpy Kid: Rodrick Rules takes off from last year’s surprise comedy hit about the Heffley family of three sibling brothers Rodrick (Devon Bostick) , Greg (Zachary Gordon) and toddler Manny and their parents Susan(Rachel Harris) and Frank (Steve Zahn). Rodrick as usual bullies his kid brother 7th grader Greg who has no choice but to play along with him or else. Mom knows it and would give anything to see her two boys living in peace and harmony—to the extent of paying them a dollar for each trouble-free hour they’re together. Susan and Frank one day decide they would go on holiday and leave the house to Greg and Rodrick, extracting a promise from the kids that they would behave while on their own. As soon as their parents leave their sight Rodrick prevails upon Greg to throw a party—but it would be boozeless, relatively safe. But as it turns out, a party’s being alcohol-free is no guarantee of order. The two are caught red-handed and get the appropriate punishment from their disappointed parents.
As far as its genre goes, Diary of a Wimpy Kid: Rodrick Rules plays the game by the rules, following a formula that is sure to click with its target audience—kids and families—as the first Diary… did, reportedly making a neat profit for its makers. The viewer can forget about its being fiction as it more or less fairly reflects 21st century parenting American style. You can’t fault the actors for being unbelievable—they’re such naturals given the plot and the never-a-dull-moment script. As for the other things that make a movie technically correct— Diary of a Wimpy Kid: Rodrick Rules has them all neatly pulled together. It is an entertaining movie that its makers have taken pains to keep wholesome, so much so that even the stricter critics in the US have freely given it a rating of “PG for some mild rude humor and mischief”.
If you’ve ever been a parent you’ll understand that all Diary of a Wimpy Kid: Rodrick Rules is saying is “kids will always be kids but hang on, they’ll grow up, too, and outgrow their mischievous ways”. And CINEMA agrees. Our 2.5 Moral Assessment score doesn’t mean the movie promotes destructive values—it simply means that parental explanations are in order if you allow your children to watch this movie. The parents (Susan and Frank) have good intentions and their children’s best interests at heart, although they could be mistaken for being so naïve or lenient—something that’s balanced by the father of Rowley (Robert Capron), Greg’s chubby best friend, who makes sure his son follows his rules. The movie’s many humorous moments and funny scenes are interspersed with not-so-desirable instances some youngsters might imitate but the resolution at the end gives the viewer a better picture of its optimistic message. In real life, we see worse examples, and children eventually grow up to be mature adults in spite of them.
